Question 1

How much does a new website for a home service business cost?

Accepted Answer

Most home service websites land between a few thousand dollars for a focused 5-8 page build and more for large multi-city sites with dozens of service pages. Price depends on how many services and service areas you want to rank for, whether we write the copy, and if you need booking or quote tools. We quote a fixed price up front, so there are no surprises.

Question 2

How long does it take to build or rebuild a website?

Accepted Answer

A typical rebuild takes 3-6 weeks from kickoff to launch. The fastest projects are the ones where photos, service details, and reviews are ready early. We handle the design, build, copy structure, and technical setup, and you only need about an hour or two of review time per week.

Question 3

How long before SEO starts producing leads?

Accepted Answer

Google Business Profile and map-pack improvements often show movement in 3-6 weeks. Organic rankings for competitive city and service keywords usually take 3-6 months to compound, with steady growth after that. SEO is a compounding asset, not an instant switch, so we pair it with quick-win work early on.

Question 4

What is the difference between local SEO and Google Business Profile optimization?

Accepted Answer

Google Business Profile optimization focuses on the map listing itself: categories, services, photos, posts, and reviews that drive the top-3 map pack. Local SEO is broader and includes your website's service and city pages, site speed, internal linking, citations, and local backlinks. They work best together.

Question 5

Do I have to sign a long-term contract?

Accepted Answer

No. Website builds are project-based, and ongoing SEO, lead generation, and maintenance run month to month. We ask for a fair 90-day runway on SEO because that is the minimum honest window to judge results, but you are never locked into a long-term agreement.

Question 6

Do I own my website and my accounts?

Accepted Answer

Yes, always. You own the domain, the website, the content, the Google Business Profile, and any ad accounts. If we ever part ways, everything transfers to you cleanly - no hostage situations and no proprietary platform you can't leave.

Question 7

Are the leads exclusive to my business?

Accepted Answer

Yes. Unlike lead marketplaces that sell the same homeowner to four contractors, every lead generated through your website, your profile, and your campaigns comes only to you. That is the core reason owned marketing beats buying shared leads.

Question 8

Which trades do you work with?

Accepted Answer

Roofing, plumbing, HVAC, electrical, landscaping, remodeling, painting, and flooring. We deliberately focus on home services — in any country — because the buying behaviour, seasonality, and search patterns are consistent across these trades.

Question 9

How do you handle multiple cities or service areas?

Accepted Answer

We build dedicated, genuinely useful pages for each priority city rather than mass-produced duplicates. We start with your highest-value areas, prove the model, then expand. This keeps quality high and avoids the thin-content penalties that hurt many contractor sites.

Question 10

How do you report results and prove return on investment?

Accepted Answer

You get a plain-English monthly report covering calls, form submissions, keyword and map-pack rankings, and where each lead came from. We set up call and form tracking at the start so we can tie leads back to specific pages and campaigns instead of guessing.

Question 11

What does website maintenance actually include?

Accepted Answer

Security and platform updates, uptime and performance monitoring, regular backups, broken link and form checks, and a monthly allowance for content changes like new photos, pricing, or seasonal offers. If something breaks, you call us, not a support queue.

Question 12

How do we get started?

Accepted Answer

Pick the service you're most interested in and fill in the short five-question questionnaire, or request a free growth audit. We review your site, rankings, and top competitors, then come back with a clear recommendation on where to start and what results to expect.

Straight Answers for Home Service Owners

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